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Tuesday, July 06, 2010 - She's Got the Eye



We've been exceedingly fortunate to be surrounded by such talented folks here at Appaman.

One such person is Katherine Kin. She's the style maven responsible for many of the great new designs you've seen in recent years. In addition to working with Appaman, she's also worked for designers Alice Roi and Marc Jacobs. Her influence can be seen in the angular lines and modern details of our most current collections. Katherine's keen eye for detail has helped us to elevate our brand and expand to a larger market and for that, we are eternally appreciative.

In addition to being visually creative, Katherine is also is a psych-punk band called Von Haze with her husband Travis. The two of them are living the bohemian dream with their cats and dogs in Red Hook, Brooklyn.

Katherine has been involved the creation of many more pieces that will hit stores in July. We are excited to get them out into the world to be enjoyed and we've got to shout it from the rooftops that we would not be where we are today without her! Mad props to you, Mrs. Kin!

Sunday, June 20, 2010 - Giving Credit Where Credit's Due



A business is only as good as the faces representing it. If this is true, we feel like we have a really great thing going because our regional reps are where it's at! We'd love to give them all a shout out.

In New England we have Dan and Judy Greenberg, two very kind and enthusiastic folks with the patience to guide anyone through the multitude of options in the children's market. They are a great couple to work with.

The Midwest has us with Kristine Prugh at Twinkleberry and Sons, a focused and driven woman. She has a great repore with the businesses in her region. She can always be counted on to come through with an order and she always seems one step ahead of the rest.

Lisa Fentress at Mami and Babi in Colorado has been with us for a long time and though her territory is more isolated, many of her stores have been with us since our first year. Lisa is the kind of person that maintains strong relationships with her stores. She is super sweet and always come with a smile.

In Atlanta, our bubbly rep Ali Thompson dominates the scene. She's got a really great territory and definitely makes the most of it. She's got a winning personality and can sell ice cubes to eskimos! We love it!

Dallas, Texas is home to Cultivated Kids Showroom and Jill Griffith. Our relationship with Jill has grown exponentially through the years and she and her team have become a real powerhouse in the region. Our recent trip to hang with them was a riot. 

On the west coast, In Play Showroom is rocking the house in a big way. The whole team is energetic and fun, lead by Sandra Martinez who has her finger on the pulse of what's happening in California and in the industry as a whole. Sandra came in for Summer's birthday and she is not only hard working but girl, can have a good time too!!

These trusted folks are one of the most crucial pieces of the puzzle for 
us, and we have been incredibly blessed to find such a great assortment of personalities to do us justice. So with that, we'd like to tip our hats to our wonderful reps and thank them for a job well done! Thanks, guys! We couldn't do this without you

Thursday, May 27, 2010 - Lights, Camera, Action!



We would like to take a moment to introduce our fans and friends to the creative force behind all of our awesome videos. Our good friend, Michael Canzoniero has taken on the task of presenting Appaman in an energetic and fresh way. Each season we look forward to seeing how he transforms our fun and crazy photo shoots into something polished, exciting and true to who we are.

Michael studied at the New York University Graduate Film Department and has written, produced and directed several short films that have played at the top film festivals in the U.S. including Sundance, Tribeca, SXSW and Hamptons. He's worked on an award-award winning sports documentary, directed his own acclaimed short film, Hyper, which was played at over 30 film festivals. He's even directed and co-written a feature film, Wedding Bros. In short, the man is serious business! We are so grateful that he's offered his vision to our cause!

In late June, we will release the new Appaman video Mike made for Fall-Winter 2010 which we are all certain you will love. And in a couple of weeks we will begin shooting our Spring 2011 catalog and our buddy will be there spinning the whole experience into video gold! You're the man, Mike!

Friday, April 30, 2010 - Friends of Appaman



As the shipping season winds down here at Appaman HQ, we begin the preparing for the part of the job we love the best: the photo shoot! Our samples for Spring-Summer 2011 will be arriving soon and once Harald and Lynn get back from their annual trip to Norway (bringing gifts of brown cheese and caviar for all) we will wrangle our precocious little models, set up the backdrop and lights and brace ourselves for the whirlwind.

The calm at the center of the storm documenting it all is our friend and fellow Brooklynite, Neil Beckerman.

Neil has been photographing our collection since Spring 2009 and frankly, we’ve never looked better. He has worked for an extensive list of ad and publishing juggernauts comes from a strong background in Portrait and Sports Photography, making him perfectly equipped to handle a room full of spastic 6 year olds, high on fruit juice and cookies. We feel that he really captures the spirit of our collection and also shines a light on the personalities sporting them. He’s taken our visual presentation to the next level and for that we are totally grateful. As our samples come in and we begin planning the shoot, we cannot wait to see what Neil has up his sleeves.

To see more of Neil's work, visit neilbeckerman.com

Monday, April 05, 2010 - New Blood at Appaman



Meet Maryam! She’s the newest addition to “Team Appaman” and we are totally stoked to have her. She will be filling the role of Accounts Manager at Appaman HQ and we can’t wait for you all to get to know her as we have these past few weeks. Feel free to shoot her an e-mail saying hello and introducing yourself. In the meantime, we’d like to share a little of what we’ve come to learn about her.

Maryam is originally from Richmond, VA but now hails from the same Brooklyn neighborhood as Megan and Summer. In fact, she and Summer live in the same building! They’ve been known to share gardening advice and swap baked goods on the weekends. She’s a great cook and has a wide range of skills in the kitchen but her specialty is Afghan food. She has a killer sense of humor, can make friends with just about anybody and has a real go-get-‘em attitude. Needless to say, we are sold!

Welcome to the family, Maryam!

Friday, March 05, 2010 - Appaman ACC has an Affair in Pretty Things



Spring has finally sprung and word has it from our retailers across the land that our current season is flying off the shelves. We’d like to think that is in large part due to some really stellar graphics, not only from Harald’s desk but from our Artist Capsule Collection. Last season you saw us collaborate with NYC Street Artist AVONE, so this year we sought out a feminine touch to bring something special for the girls. Tokyo illustrator Kayo Aiba is that “something special”.

Our faithful Accounts Manager, Megan told us of a café in Soho that specializes in Japanese renditions of American fare so we stopped in for a bite one afternoon. As we stepped in the entryway we were greeted by these enormous tapestries made of patchwork fabric and stitched line work that we instantly fell in love with. We asked the owner of the café how we could reach the artist, enlisted the help of our friend Hiroko to do some translating, and the rest as they say, is history!

Kayo’s designs for Appaman reflect the same flowing lines, sophisticated compositions and textural aspects of her larger works. When we asked her what the focus of her work is, she put it very simply: “Prettiness”. We hope that our offering in collaboration with Kayo makes little girls from every corner of the world feel their prettiest, wear after wear.

Tuesday, February 02, 2010 - Punxsutawney Phil say's Spring is coming our way



Once we got word that the infamous rodent saw his shadow our little warehouse elves started packing orders for Appaman's fresh and fun Spring collection. We are in full swing of shipping season. There is an element of stress and excitement and everyday is a full day at the office.

We emptied out the warehouse and made great donations to Haiti, through K.I.D.S. (http://www.kidsdonations.org/), to the LYFE programs in the Bronx and in Brooklyn, and to Baby Buggy (http://www.babybuggy.org/). It's great to be able to help out in situations that are in such need. It's like Spring cleaning with a purpose.

Now we are just concentrating on getting the Spring goods where they need to go. So keep on the lookout for Appaman Spring 2010 Collection in a boutique near you. You can't miss it, it's the cute clothes you never got to wear as a kid.

Sunday, January 10, 2010 - Happy New Years!



The month of giving was a HUGE success. We were able to donate over 300 coats to NY CARES. We had a blast doing Christmas with the LYFE program and we got two new High Schools to give donations to. The two new high schools are located in a lower income area of Brooklyn and are in need of aid and help, so we are happy to be connected with them. To start the year we sent them two huge boxes of clothes for the kids. 

We are now rejuvenated and ready for a great new year. We had our first trade show of the year and it was better and bigger than ever. Our sales were through the roof and the reaction to all our new outerwear was very positive. If you missed the show please call to schedule an appointment with a representative near you, or in our showroom in the Lower East Side. 

Happy New Year!!

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